Gift Cards and Passes
Gift cards are a form of payment. Customers can purchase gift cards and then use it to buy tickets. Passes are different from gift cards in that they allow for tickets to be claimed at no cost during a certain time frame. Gift cards have no time frame.
How Gift Cards Work
- You can create multiple denominations of gift cards, $50, $100 etc. under the "Gift Cards" menu option.
- When customer purchases a gift card they will get an email with a gift card code which they can apply when buying tickets.
- Gift cards never expire, and remaining balances can be used on subsequent purchases.
- Gift cards apply to all events under your account. You can optionally restrict the application of a gift card to a category of products
- Customer buying gift cards pays service fees and taxes when purchasing the gift card.
- Customer using the gift card to buy tickets does not pay any service fee if gift card covers entire total; if gift card does not cover entire total, service fee is applied.
How Passes Work
- You can create a pass from the same screen you create a Gift Card. You must set a price for the pass and a start/end date for when that pass is applicable.
- When creating a pass you have to specify what events this pass is eligible for. To do this, create a new category by going under the "Categories" option under "All Other Options" - call it something like "Events for my great pass".
- Then for each event that is eligible for the pass, assign it to this category (an event can have multiple categories)
- Assign this category to your pass from the Edit Pass screen. You are done.
- When a customer purchases a pass they will get an email with a "Manage Pass" link which they can access anytime. From this link they can see all the events that they are eligible for and get tickets at $0 price (since they already paid for the pass)
- You will get a notification every time a pass is purchased and when an event from a pass is redeemed.
- As you add more events to this pass, they automatically appear on the customer's pass link
- Service fee is applied only when purchasing the pass. There is no service fee applied during purchase of tickets as they are zero.
How do payouts work?
Both gift cards and passes are paid out the day after purchase.