Unsubscribe Metrics

It is critically important for marketers to keep a close eye on unsubscribe statistics, especially if you send a lot of campaigns.

What Unsubscribe Metrics are available?

Currently, there are three metrics available:

  1. Total all-time unsubscribes
  2. Unsubscribes in last week
  3. Unsubscribes in last month

These are available under Campaigns => Mailing Lists